Carnivore Meat Company, a leading producer of premium raw frozen and freeze-dried pet food and treats, has announced a significant expansion of its sustainability efforts aimed at reducing its carbon footprint. Based in Green Bay, Wisconsin, U.S., the company unveiled a series of innovative measures designed to enhance its environmental stewardship.
Among these initiatives is the introduction of new case packaging for shipments, allowing for more efficient packing of products per case. This streamlined design not only reduces the amount of cardboard required but also improves transportation efficiency. As a result, Carnivore Meat Company anticipates a 30% annual decrease in the use of large boxes, leading to substantial environmental benefits.
Nick Ebert, Chief Commercial Officer of Carnivore Meat Company, highlighted the positive impact of this initiative on environmental sustainability. “The introduction of our new bulk packaging represents a significant step towards reducing carbon dioxide emissions, estimated at approximately 82,000 kilograms annually,” stated Ebert. “Furthermore, it aligns with our commitment to energy savings, waste reduction, and resource conservation.”
In addition to optimizing its packaging, Carnivore Meat Company has partnered with The Green Project to monitor and track its carbon footprint. Through this collaboration, the company aims to gain valuable insights into its sustainability efforts and ensure transparency and accountability in reducing its environmental impact.
Furthermore, Carnivore Meat Company has joined the Pet Sustainability Coalition (PSC) to advance sustainable practices within the pet industry. As the parent company of Vital Essentials, a provider of premium raw frozen and freeze-dried pet food, Carnivore Meat Company’s partnership with PSC underscores its dedication to environmental stewardship. By aligning with PSC’s mission, the company aims to meet the growing consumer demand for sustainable pet products while minimizing its ecological footprint.
Nick Ebert expressed the company’s commitment to sustainability and its strategic partnerships. “Our collaborations with the Pet Sustainability Coalition and The Green Project represent a significant advancement in our environmental initiatives,” stated Ebert. “We are dedicated to propelling our sustainability efforts forward and minimizing our environmental footprint.”
Carnivore Meat Company recently announced the appointment of Heather Govea as CEO, effective May 1st. With a wealth of experience in the pet industry, including roles at Natural Balance and Nulo, Govea’s leadership is expected to further drive the company’s growth and sustainability agenda.
Carnivore Meat Company, under the ownership of Arbor Investments, remains committed to its mission of providing high-quality pet food while minimizing its environmental impact. Arbor Investments, a specialized private equity firm focused on food, beverage, and related industries, acquired Carnivore Meat Company in December 2021, signaling a new chapter of growth and sustainability for the company.