Evermore Pet Food has announced a groundbreaking achievement, becoming the first commercially prepared food, whether for pets or humans, to achieve full compliance with the Better Chicken Commitment (BCC). This milestone underscores the company’s commitment to animal welfare in its products.
The company attributes this accomplishment to its collaboration with Mary’s Free Range Chicken, opting exclusively for Global Animal Partnership (G.A.P.) Step 4 and Better Chicken Project (BCP)-certified Mary’s Heirloom Pasture-Raised Slow-Growth Chicken in its chicken recipe. These certifications ensure that the chickens used meet stringent welfare standards, recognized by prominent animal welfare organizations across North America and Europe.
Alison Blumberg, cofounder of Evermore, expressed pride in the achievement, noting, “We’re proud to be the first pet food company to hit full BCC compliance, and it’s significant that we reached this milestone ahead of any commercially prepared human food companies.” She emphasized Evermore’s longstanding commitment to sourcing pasture-raised chicken, dating back to 2017, despite initial challenges in securing adequate volumes. Blumberg credited the BCC for fostering awareness and demand for humanely raised chicken.
The G.A.P. Step 4 certification denotes pasture-raised conditions, while the BCP certification confirms the use of approved chicken breeds. Evermore’s dedication to these certifications has earned it recognition from the ASPCA’s Shop With Your Heart program. The company is featured on the ASPCA’s distinguished grocery list of higher welfare options and is a highlighted participant in the ASPCA’s Higher-Welfare Pet Food Initiative. This initiative recognizes pet food brands committed to sourcing from farms and ranches certified for animal welfare.
Evermore Pet Food’s achievement marks a significant step forward in the industry’s efforts toward ethical sourcing and animal welfare, setting a precedent for both pet and human food sectors alike.
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