CULT Food Science has introduced its Noochies! products to the Amazon.com marketplace, marking a significant step in the company’s mission to transform the pet food industry with sustainable, lab-grown pet treats.
Amazon, the leading platform in the online pet food sector, is part of a $1.4 billion industry where 59% of pet owners regularly purchase pet products. Noochies! aims to capitalize on Amazon’s affiliate program to engage influencers through CULT’s previously announced influencer initiative, driving rapid growth in direct-to-consumer sales.
“Having Noochies! available on Amazon in the United States is a crucial milestone for our growth and consumer education,” said Mitchell Scott, CEO of CULT Food Science. “The Amazon affiliate program has been a strategic focus for us and will play a vital role in scaling Noochies! over the next few quarters.”
In May, Further Foods announced a collaboration with Valet Seller as part of a strategic plan to integrate its products into high-traffic online retail environments. By leveraging Valet Seller’s expertise, Noochies! aims to streamline the online selling process, ensuring prominent and economical visibility across key e-commerce sites.
Noochies! are freeze-dried, high-protein, and nutrient-rich pet treats made without factory farming. They incorporate patent-pending ingredients Bmmune and Bflora, designed to enhance digestion, boost the immune system, and improve overall pet health.
The company expects the introduction of Noochies! on these high-traffic platforms to meet the growing demand for sustainable and ethically produced pet foods. By offering a unique blend of high-protein, nutrient-rich ingredients without relying on factory farming, Noochies! aims to set a new standard in the global pet food industry.
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